March 28 to 31, held in Beijing on the 16th, "China International Clothing & Accessories Fair" (CHIC), a total of 21 garment manufacturers in Quanzhou, marking the Quanzhou enterprises to participate in CHIC the most ever. However, some had CHIC shine on stage, and now ranks among the brand leader in Fujian Province were men, this is hard to find a shadow, while the 21-Quan Ji apparel brands such as nearly half of new faces on the CHIC.
This analysis pointed out that the industry in some leading brands to lay their established position, the Quanzhou clothing brand has entered a new round of the outbreak period, and will focus on fashion casual, fashion sports and children's clothing and so on.
"A few years ago we all have to participate in CHIC, enthusiasm pricey for. But our brand development to the present, already quite mature, to participate in CHIC effect has been felt not too much. An objective point of that, CHIC should be more suited to those new brands. "This is a reporter before an interview to Beijing, Quanzhou, a men's business bosses Giorgio Armani say to reporters as early as the beginning of last July CHIC investment, this enterprise on the organizing committee declined the invitation.
In fact, careful observation of the participating 21 Quanzhou Ji apparel brands, is not difficult to find, in addition to Mallet, carbene, Sri Lanka was elegant, despair and other tick a few old faces, most of the past in 2012 began to participate in CHIC, even half of the brand is the first time in the CHIC debut.
For example, last year's big show-CHIC field jiumu Wang Men, this year he Giorgio Armani had not gone into battle, but sent its sub-brand feature Long; seven wolves in this exhibition while participating in Quanzhou the best brand position But it is also this year's blockbuster launch of the wolf seven high-end designer label "Septwolves (St. Wirth)" of the rally area, and in the past seven wolves Group, any one of the brands are unrelated, but also be new faces; special steps and hung Star Turck two in the domestic sporting goods industry has long been well known companies on this year's CHIC appears somewhat surprising, but the show is its special-step operation, "Disney's movement" brand ERKE is played sportswear products; and domestic knitwear industry leader in Nanan 10000 US-knit, it is to carry its "Endosulfan" brand for the first time exhibitors; Bin skilled in the past, the Iraqi women's slave for the first time Giorgio Armani exhibitors, this is the main push Men's family is preparing to market, and even the brand is also changing as a Symbol of LOGO.
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